Toprankers, an edtech startup, has recently announced its acquisition of ProBano, a Delhi-based career guidance platform. The acquisition is aimed at leveraging ProBano’s expertise in offering career guidance services to students. The terms of the deal, including the deal size, have not been disclosed yet.Toprankers is a Bengaluru-based edtech startup that provides online coaching and test preparation services for various competitive exams. The startup claims to have counselled more than 30,000 students across 24 states. Toprankers has acquired ProBano to expand into a full-stack career platform that can guide students from first career exploration through landing their first job.
ProBano, on the other hand, is a career guidance platform that provides personalized career guidance to students. The platform uses a combination of psychometric tests, career counselling, and mentorship to help students make informed career choices. ProBano’s team of career counsellors and mentors will now join Toprankers, bringing their expertise in career guidance to the startup.
The acquisition of ProBano is a strategic move for Toprankers, as it allows the startup to expand its offerings beyond test preparation services. With ProBano’s expertise in career guidance, Toprankers can now provide end-to-end career solutions to students. The startup can now help students discover their career paths, provide them with the necessary skills and knowledge, and help them land their first job.
The edtech industry in India has been growing rapidly in recent years, with the pandemic accelerating the adoption of online learning. According to a report by RedSeer Consulting, the Indian edtech market is expected to reach $10.4 billion by 2025. The acquisition of ProBano by Toprankers is a testament to the growing importance of career guidance services in the edtech industry.
The acquisition also highlights the trend of consolidation in the edtech industry. With the market becoming increasingly crowded, edtech startups are looking to acquire other startups to expand their offerings and gain a competitive edge. The acquisition of ProBano by Toprankers is just one example of this trend.
What services does ProBano offer
ProBano is a career guidance platform that provides online and offline career guidance to high school students aged between 13 and 18. The platform uses a combination of psychometric tests, career counselling, and mentorship to help students make informed career choices. ProBano’s mission is to help kids learn more about many career options and acquire the skills they’ll need to pursue the one that best suits them. The platform offers skill-building opportunities across diverse career domains. ProBano’s team of career counsellors and mentors provide personalized career guidance to students. The platform aims to help students explore their passions and make informed career choices. The company Toprankers may now draw on ProBano’s experience in providing students with career assistance thanks to the purchase.
How will the acquisition of ProBano impact Toprankers’ business model.
The acquisition of ProBano by Toprankers will impact its business model by allowing the startup to expand its offerings beyond test preparation services. With ProBano’s expertise in career guidance, Toprankers can now provide end-to-end career solutions to students. The acquisition allows Toprankers to become a full-stack career platform, from helping students discover a career to getting their first job. The acquisition marks Toprankers’ entry into the career discovery and guidance category, with the company becoming a full-stack career platform from career discovery to landing the first job. The acquisition will enable Toprankers to leverage ProBano’s expertise in offering career guidance services to high school students aged between 13 and 18. The acquisition will help Toprankers to offer career guidance support to 90% of the Indian K-12 students who don’t opt for engineering or medical science entrance exams.
Conclusion
The acquisition of ProBano by Toprankers is a strategic move that allows the startup to expand its offerings beyond test preparation services. With ProBano’s expertise in career guidance, Toprankers can now provide end-to-end career solutions to students. The acquisition also highlights the trend of consolidation in the edtech industry, as startups look to acquire other startups to gain a competitive edge.
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